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Book Marketing

Book Marketing Services – The Hard Truths.

Regardless of what anyone tells you, the best person to sell your book is you – it always has been. Even if you have services and distribution networks to get in front of people, it doesn’t guarantee you anything.

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Book Marketing

How To Avoid Publishing Scams

The following are a series of steps I recommend you take when looking into a publisher. Hopefully, you may find very early on that they are either a perfect match or to stay away from.

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Book Marketing

Three Common Publishing Hurdles

Here are three typical hurdles people encounter that often put a stop to the publishing journey along with ways to overcome the publishing hurdles and bring your book to life.

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Book Marketing

Audiobooks in the 20’s – the new era

With better access to audio book creation and distribution, we expect to see more audio books produced from our authors this year. However, like the physical book, marketing audio is just as important as the space gets more crowded. Authors need to be creative and proactive.

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Book Marketing

Understanding ‘Fair Use’

So what is Fair Use? Simply put, fair use allows you to use a limited amount of copyrighted material for a limited purpose without the permission of the copyright owner.

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Book Marketing

Amazon Best-Seller or Amazon Bull***?

Authors crave best-seller status to improve their marketing and increase their ego. But the much sought-after seal of approval stating you’re an Amazon Best Seller is nothing more than a momentary gasp that lasts 10 seconds, is not going to warrant any actual longevity in your promotional efforts and, for lack of a better term, complete rubbish.

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Book Publishing

Self-publish, traditional or? A checklist.

You’re looking for a publisher. But what kind of publisher are you looking for? A traditional publisher? Maybe you are thinking to self-publish? Did you know there’s another option? Assisted Independent Publishing. Let’s take a look at the deep and meaningful’s of these options.

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Creative Expression

Why I Do What I Do!

We often think about creativity as making something, but in fact the core definition of the word means ‘to grow’. When we are expressing our natural desire to be creative, it becomes as though the world and all that is in it is electric and amazing – and the truth is – that is how it actually is.

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Book Marketing

The New Age of Book Marketing

For a book to successfully reach an audience, there are two major factors that need to be given immense respect and focus; marketing and discovery. How do we inform our audience and how can readers find our work? Traditionally, bookstores have had a very large part to play in both of these exercises however the landscape has changed with such a massive online presence and audience. Therefore, for the new age author, marketing is primarily focused on building a strong online presence and strategy. Marketing needs to be addressed as more of a progressive and staged activity. It has to incorporate a variety of different strategies.

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